Mr. Brown

I found this photo of Gordon Brown. He is not very popular right now. I've got an idea for a poster with Mr. Brown as the main character.

Watch this space. . .

Cool stuff!

Nick Veasy. A real size X-ray. Nick Veasey will be exhibiting his work at Maddox Arts in London from October 31 to December 5
In Detroit @ 3om height. I was there last September. Loving the photo.


TRON LEGACY. Can't wait. . .

http://www.youtube.com/watch?v=8l0sJs1fh6I

A day off

I have been doing some boring stuff today... sorting out my room and washing. I then relaxed by watching a couple of programs on the iplayer. One documentary on David Hockney was really good.. he's the most popular living British artist. Like how he combines hi-tech with tradition creating something new. The chinese said: To paint you need three things. Hand Eye and Heart. I believe it is the same for a designer/artist!

The other documentary was on William Egglestone. He was a great photographer capturing something interesting in mundane environments. He also seemed eccentric, really into his guns and woke up his kids in the middle of the night to keep the spontaneous haha, thought that was quite cool. Quite an opposite to the average parent.

His composition is intuitive.. I think I got intuitiveness in my photography as well, i've never really studied it on a formal level. I get a satisfaction by looking through a lens.. it frames what I want to focus on. I get a kick out of a nicely composed image and colour.

I want to know more about the art of storytelling too. . .

U.K Roadtrip

I just finished my degree with an exhibition at the RSA. Friends and family came down and it was nice to see everybody there. The night which was open to the industry was good as well. I met some companies and will now spend some days finding out who to work for/with.

Exciting times, . . I really believe there's a need for good motion designers. The future seems so exciting and I am so happy with my choice of course. It has been a great four years (foundation as well) and it was soo nice to find out that I got a 1st which is the highest grade. This is not something I will brag about but it is at least for myself; a proof that I've been ambitious with my work. It's not even work as such... it's more of a passion and I can keep on discovering and combining my different interests: music, interactivity, communication, meeting people design society and art. The technological advances matter too! Here are some pictures from our English mini-roadtrip

Designed in England. . . yes!
Think this is quite a good photo I took of my Dad. Us swedes are totally OK with wearing pink :)
Somewhere around the cornish coast line, perhaps Dartmouth area. . . we stayed one night in Brixham, I also found a village called Brixton... which was different to London's Brixton indeed. I saw loads of names on streets and villages that are already in London. . . what happened? Also stayed in Padstow, north of Newquay... really nice there.. reminded me of the Swedish westcoast which I strongly recommend.

Car problems? The rental car was leaking, but we figured out that it was condensation from the A/C.

A poor bird who couldn't fly properly because of a plastic bag, i'm myself using organic bags.

Ad - first version

Thinking about animating each object but the render time is unbearable. I need to just disperse the objects and make them integrate. Just like a shattered glass creates a pattern on the floor but in 3D-space.

Making Moenster Promo

I'm making the Mönster-promo in 1920x1080 resolution!

It's created by use of geometrical shapes. Triangles, squares and circles are ordered as in a 2.5D tetris-world where only grey exists. Several hundred shapes fly around chatoicly in space and develops into something ordered and breathtakingly beautiful in its own grey way.

Moenster has as a company itself developed into something more artistic and is at present moment protyped and developed towards installations and other creative forums where the product can be showcased.

Moenster isn't only a brand it is a way of seeing things.

no black.
no white.
only different shades of grey.

Mönster Shoot

This is what the studio set-up looked like after I set it up. I had my laptop, projector and camera next to the table. Then rolled the black paper out as flooring. One issue is that the paper is only 3 meters wide.
The strong light is from an external flash.

Thanks to Gibbe for modeling, Carl for collaborative art-direction and photographing and thanks to fashion graduate 2009 (unknown name) for lending us some excellent looking clothing.

Testing my idea for Panasonic brief

So. . . I was given a brief by Panasonic through my college and took it as my self-initated project. This self-initiated project is meant to be for you to explore anything within moving image. I thought about making a short-film but decided to pick a brief, in this case the Panasonic brief. I chose to work on this brief as I like technology companies and their products. My analysis of the brief tells me that they want to underline the fact that every part of their new G-10 TV is the hub of the 21st century home. The TV is the center of it all, where you can re-live memories and TV, Internet, Film.






The three elements (representend in RGB) Video, Still and Blue Ray DVD can be enjoyed on the G-10 with over 2m pixels, full-HD.

I wanted to play with lasers while exploring this brief. The reason being that I want to illustrate that "It's all connected". The idea is to build a set of mirrors that bounce lasers of each other to create a connection in the end, that being the symbolic for the TV.

The laser look is chosen because of trends and to speak to the target audience. TRON 2 is coming out in two years but is already hyped. This look is very much about neon colours, lines and lasers. It gives a futuristic look which is emphasised by a current film release: Star Trek.

Mönster Logo Development

I have been working on these 7 letter M Ö N S T E R for 2 days now. It was pretty easy to make them in the blue foam material. The surface need to be matte white though, for projections and shadows. The letters have been plastered with cast to cast shadows, relating back to the product - the 3D tile.

I think that the projection should illustrate what mönster is all about, creating shadows and depth. I will work an a moving line in after fx, animate it and complete all the letters by Thursday afternoon which is when the photoshoot will take place. Carl is working on the tiles and making them spotless for the shoot, weve also got a professional model at the shoot to interact with the tiles. 

A little video test: 

Branding Mönster – Live project

I am branding Mönster a company making 3-dimensional tiles for the home and outdoor environment.

The logo is made in 3D to emphasize what Mönster is all about: embossed and depressed tiles that create patterns in your chosen environment.

Me and Carl (the man behind mönster) are shooting for the promotion of the brand release. I want to illustrate how the brand is actually 3D by using projections, potentially lasers onto the surface. I am thinking straight lines moving up & down that will move in interesting ways on the surface. This simple line will show how straight lines connect and construct patterns.

 

I looked at some research for lasers and I’m tempted to buy a laser with optics to spread the beam. This can then be captured with long exposure photographs or video.

I am visualising straight lines being projected onto the typeface I created to show the depth.

Blank Canvas

So the day is almost here. I have stayed up far to late, making my new website. I want to be alert tomorrow as I need to prepare etc, will be working 12hours at least.

I'm sure it will be fun as well. Can't wait to see all the items on display, the bids, the people.

We've put down quite a lot of work into this and we are grateful for the positivity we've faced arranging this event.

1-2-3 SOLD!

Reflection on branding.

I saw this old school BBC show yesterday. Sonic Youth were there. Didn't look very youthful. . . In need of a re-brand, maybe?